Gen Z is Shaping the Future of Campus Dining
As colleges continue to evolve to meet the expectations of today’s students, campus dining is transforming—and the latest research from Chartwells Higher Education offers a revealing look at what’s driving the change.
The 2025 Campus Dining Index, based on feedback from over 93,000 students, faculty, and staff across 218 campuses, shows a sharp increase in demand for functional, performance-based meals among Gen Z students. More than ever, students are looking for food that fuels both body and mind, with a 61% year-over-year surge in interest in athletic performance-based meals.
Chartwells’ findings highlight several key trends:
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Performance nutrition is a top priority: 21% of students prefer athletic performance-focused meals, and another 21% seek high-protein options.
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Balanced and functional eating is rising in popularity, with students favoring "everything in moderation" (29%) and a growing preference for non-processed and dairy-free foods.
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Flavor and customization are key: From smoothies and sushi to pho, ramen, and bubble tea, students want flavorful, global, made-to-order experiences.
Programs like Chartwells' Performance Circle, United Table, and Social House are designed with these evolving preferences in mind, offering inclusive, nutritious, and trend-forward menu options that also build community and support student wellness.
For higher education technology leaders and decision-makers, these insights underscore the need to think holistically about student experience. Dining is more than just meals—it’s an extension of campus culture, wellness, and engagement.
Read the full article from Chartwells to explore the data behind the trends and see how campuses are adapting to Gen Z’s bold expectations for campus dining.
